{"product_id":"prorituals-hair-color-mocha-violet-warm-base","title":"Prorituals Hair Color - Mocha Violet Warm Base","description":"\u003cp\u003e\u003cstrong\u003eHIGH-PERFORMANCE HAIR COLOR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEnriched with precious essential oils and Mediterranean Wild Herb extracts. Incredible grey coverage, vibrant color and luminous shine! Available in 80+ colors. KEY BENEFITS: Rich, luminous, long-lasting color, intermixable shades, unique formulation that allows for semi, demi, \u0026amp; permanent in one tube. ChromaPrism™ Technology helps ensure deeper, longer-lasting color results, low ammonia with coverage and tonal series 1.0%–1.8% (High Lift\/Super Lift have slightly higher alkali). Low to zero odor, balanced protein \u0026amp; moisture base that is ideal for all hair types.\u003c\/p\u003e\n\u003cp\u003eMOCHA SERIES| Violet Warm Base\u003c\/p\u003e\n\u003cp\u003e• Add Soft Violet Warm Tones\u003cbr\u003e• To add a Neutral Brown Richness\u003cbr\u003e• Excellent for Adding Dimension to any Browns\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eReference:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003ePRC-5 MO - Mocha Medium Brown\u003c\/p\u003e\n\u003cp\u003ePRC-7 MO  \/  (7.7) - Mocha Light Brown\u003c\/p\u003e","brand":"Pro Rituals","offers":[{"title":"MOCHA MEDIUM BROWN","offer_id":48959887376626,"sku":"17463|01","price":8.49,"currency_code":"CAD","in_stock":true},{"title":"MOCHA LIGHT BROWN","offer_id":48959909331186,"sku":"17464|01","price":8.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0046\/2032\/0861\/files\/MOCHA_MEDIUM_BROWN.jpg?v=1775070613","url":"https:\/\/www.empirebarber.ca\/products\/prorituals-hair-color-mocha-violet-warm-base","provider":"Empire Barber Supply","version":"1.0","type":"link"}